2017

Let’s Talk Strategy When I started in this game, more than a few years ago, I was so sure that I could go straight to tactics without having a strategy. I was sure that my marketing plans were well designed to meet the objectives. Fortunately, I had a mentor that showed me not only the […]

Adwords is very important for SEO because it feeds Google with information regarding the user experience regarding your targeted keywords. The landing pages for all your ads have to be exactly what the visitors are looking for to avoid high bounce rates and to teach Google that your website is, in fact, relevant for the

This questionnaire will help you and your sales team identify your needs when it comes to making more sales. The end of the questionnaire asks the ultimate behaviour based question (in a round about way) – how many sales presentations do you make a week. The second document provides some insight on how to be